1. Introduction
V Petty ("we," "our," or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and store your personal information when you use our website and online tutoring services.
2. Data Controller
V Petty acts as the data controller for the personal information collected through our website and online tutoring services. For any privacy-related queries, please contact us at hello@primary.academy.
3. Personal Data We Collect
We collect the following types of personal data:
3.1 Information You Provide
- Full name of Parent/Guardian
- Email address (processed securely through Stripe)
- Phone number (processed securely through Stripe)
- Billing address (processed securely through Stripe)
- Payment information (processed securely through Stripe)
4. How We Use Your Data
4.1 Service Delivery
- To provide online tutoring services via Zoom
- To manage your bookings
- To process payments through Stripe
- To communicate about your tutoring sessions
4.2 Legal Basis for Processing
- Contract performance
- Legal obligations
- Legitimate interests
- Consent (where applicable)
5. Data Sharing and Third-Party Processors
5.1 Payment Processing
- Stripe (payment processing)
- Only necessary payment data is shared
- Stripe's privacy policy applies to payment processing
When you pay for sessions, you are taken to a secure payment page hosted by Stripe. Stripe may set its own cookies on that page to keep payments secure and to prevent fraud. This website does not set any cookies. For details, please see Stripe's privacy policy and cookie information.
5.2 Online Tutoring Platform
- Zoom (video conferencing)
- Session data and communications
- Zoom's privacy policy applies to video sessions
Parents must be with their children at all times during online sessions.
5.3 Website Analytics
We use Cabin, a cookieless website analytics service, to understand how our website is used. Cabin does not use cookies, does not store unique identifiers for visitors, and does not share data with advertising networks or third parties. Because of this, we do not need a cookie consent banner for analytics. Cabin records each visitor's approximate country, based on their IP address, but does not record the full IP address. You can read Cabin's full privacy policy at withcabin.com/privacy.
6. Data Retention
We retain your personal data for:
- Active accounts: Duration of service provision
- Inactive accounts: 24 months after last activity
- Financial records: 7 years (legal requirement)
- Marketing communications: Until consent withdrawal
7. Your Rights Under GDPR
You have the following rights:
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent
- Right to lodge a complaint with a supervisory authority
8. Data Security
We implement appropriate technical and organisational measures to protect your personal data, including:
- SSL encryption
- Secure data storage
- Access controls
9. International Data Transfers
If we transfer your data outside the EEA, we ensure appropriate safeguards are in place through:
- Standard contractual clauses
10. Changes to This Policy
We may update this Privacy Policy periodically. Significant changes will be notified via:
- Website
11. Contact Information
For privacy-related queries or to exercise your rights, contact us at hello@primary.academy.
12. Supervisory Authority
You have the right to lodge a complaint with your local data protection authority if you have concerns about how we process your personal data.
13. Legal Basis for Processing
We process personal data on the following legal bases:
- Contract performance
- Legal obligation
- Legitimate interests
- Consent
This Privacy Policy was last updated on 17 October 2026 and reflects our commitment to transparency and compliance with data protection regulations.
Business
Business name: V Petty
To contact us:
- Email: hello@primary.academy
- Phone: 01223 755644
Business postal correspondence:
Vicky Petty
